LOGIN / REGISTER
PROJECT, INTERIOR 15.09.2022

TiedUp Concept Store

#istanbul #furniture design #interior design #lift studio #fişekhane #store

Lift Studio has designed a two-storey and 130 m² concept store project located in Fişekhane, which is a restored factory campus for residential and commercial adaptive reuse in Istanbul.

Lift Studio describes the TiedUp Concept Store project as follows: "The brand TiedUp sells different types of materials like mugs, notebooks, clothes, plates etc. and needs a place to hold some events like birthdays, brunches, dinners etc. The first difficulty was to design a place where so many different types of objects and functions could coexist harmoniously. First step of the design was to divide functions into two main categories: Sales and events. After that, we decided to use each floors of the store for one category.

The ways of displaying the products exhibited in commercial spaces where the exhibition function is dominant include commercial concerns. Although this relationship is valid to a certain extent for art galleries or other art venues, it is never primary. Preferring to stand somewhere between the boundaries of these two different relationships, we reinterpreted today's commercial space by considering the concept of White Cube, put forward by Irish artist and critic Brian O'Doherty. For the sales floor, the main goal of the design was to create a neutral and fluid background surfaces for the colorful objects of the brand. Vertical surfaces are constructed with white lacquer painted wooden surfaces that lean against the walls of the store, forming the display surfaces and fixed furniture -like patisserie, shelves, mugwall, seats for patisserie etc.- and self-illuminating white Barrisol surfaces on the upper level of these lacquered wooden surfaces. Floor surface is covered with mint green linoleum, which is selected to create soft contrast.

For the events floor, daylight was a necessity, so we created an opening in the ceiling and allowed the sunlight to reach this floor. We divided this volume, which has a low floor height, into two areas as eating and resting areas, and we used the ceiling of the resting area to hide the mechanical elements. By placing a large sofa, we used this area only as a sitting area, and by covering the ceiling and wall surfaces with mirrors, we enabled the people sitting to perceive a more spacious area."

Tags:

TIEDUP CONCEPT STORE
Lift Studio
PHOTOGRAPHY
Engin Gerçek
CREDITS

Lift Studio
liftstudio.co

Founded in 2015 by Sinan Tuncer and Oğuzhan Aydın in Istanbul Beyoğlu after the national architectural project competition they won, Lift is a production-oriented architectural practice built on an understanding that values the potential tension of the production process and the multidimensional space created by this tension. Lift pursues the meaning-context relationship arising from the site / space; rather than its physical existence, it follows an architecture that will maintain its value at all times and reproduce itself, and not by foreseeing a design from the beginning; it aims to reach a design with conditions, actors and possibilities. By multiplying conditions, actors and possibilities, by expanding the space of possibilities; trying to find interfaces where ideas, information and possibilities will discover each other, in different types and scales; Lift is an architectural organization that develops private, institutional and public architecture and urban design projects, aiming to discover and produce architectural and urban potentials through flexible research and design forms.

Project Name: TiedUp Concept Store
Location: İstanbul
Office: Lift Studio
Design Team: Oğuzhan Aydın, Sinan Tuncer
Architectural Project Team: Oğuzhan Aydın, Sinan Tuncer, Duygu Bingül Aydın, Vahdet Set
Employer: TiedUp Merchandising
Main Contractor: Lift Studio
Project Start Year: 2022
Project Completion Year: 2022
Construction Start Year: 2022
Construction Completion Year: 2022
Total Construction Area: 130 m2

Related Content: